Floowzy for app developers · 2026

Mobile install ROAS, post-install engagement attribution, and AI insights across iOS, Android, and the platforms that drive installs.

Mobile app marketing has its own physics — SKAdNetwork, MMPs, IDFA loss, and subscription LTV that unlocks only after install. Floowzy doesn't replace your MMP (AppsFlyer, Adjust, Singular). It sits on top, reconciling MMP data with ad-platform reports so you finally get one cross-platform install ROAS number.

iOS + Android
Both platforms in one view
D90+
LTV cohort tracking
MMP
Works alongside AppsFlyer / Adjust
Start free →See pricing

What hurts today

We talked to dozens of app developers teams before building Floowzy. These three problems came up in almost every conversation.

  • 1

    iOS 14.5+ destroyed deterministic attribution. Your MMP says one thing, Meta says another.

  • 2

    Day-1 install ROAS for subscription apps always looks bad — LTV doesn't materialize until day 30, 60, or 180.

  • 3

    Reporting across iOS + Android + web with five ad platforms is a full-time analyst job.

What Floowzy unlocks

  • 1

    Cross-platform install ROAS with MMP reconciliation

    Floowzy reads Meta, Google, TikTok, Snap, X install events alongside your MMP's deterministic + probabilistic attribution data. The output is one install ROAS number that accounts for both views.

  • 2

    Subscription cohort tracking past day 1

    Connect Stripe (or RevenueCat via export) and Floowzy joins subscription revenue to acquisition cohorts. Track ROAS at day 30, 90, 180 — when the math actually makes sense.

  • 3

    Creative performance for paid social UA

    TikTok and Meta dominate paid UA for many apps. Floowzy's creative analytics surface helps identify winning hooks, fatigue, and the visual patterns driving installs at the lowest CPI.

Recommended tier

Grove

$69/mo

Grove fits mobile teams running paid UA across 3-10 ad accounts. Garden for larger app portfolios.

See full pricing comparison →

Frequently asked

›Does Floowzy replace AppsFlyer or Adjust?

No. Floowzy is a complement, not a replacement. AppsFlyer, Adjust, and Singular do install attribution at the device level (deterministic + SKAN + probabilistic). Floowzy reads their data plus the ad-platform reports and gives you one cross-platform install ROAS number across iOS + Android + every channel. Keep your MMP; layer Floowzy on top.

›Can Floowzy track subscription LTV by cohort?

Yes — via Stripe or RevenueCat export. Acquisition cohorts get joined to revenue cohorts, so you see LTV-adjusted ROAS at day 30, 90, 180, and beyond. This is the only honest way to evaluate paid UA for subscription apps where day-1 ROAS is always artificially low.

›How does Floowzy handle iOS attribution post-14.5?

By accepting that no single source is ground truth and reconciling three: SKAN data (your MMP), platform-reported modeled conversions (each ad platform), and your own revenue data (Stripe / RevenueCat). Cross-checking the three surfaces the most defensible install ROAS number for each channel.

Built for the way app developers actually work.

Free tier · 60-second OAuth setup · No credit card · Cancel anytime. Connect your ad accounts and see the cross-platform picture in minutes.

Start free with Floowzy →Compare with other tools