Free Tools
Free calculators for media buyers
Quick, free calculators for the metrics that matter — ROAS, CPA, CPM and CPC. No sign-up, instant results.
ROAS Calculator — Return on Ad Spend (Free)
Free ROAS calculator: enter ad spend and revenue to get your return on ad spend instantly. Add your profit margin to see your break-even ROAS and whether the campaign is profitable.
CPA Calculator — Cost Per Acquisition (Free)
Free CPA calculator: enter ad spend and conversions to get your cost per acquisition instantly — the cost of each result your campaign produced.
CPM Calculator — Cost Per 1,000 Impressions (Free)
Free CPM calculator: enter ad spend and impressions to get your cost per 1,000 impressions (CPM) instantly.
CPC Calculator — Cost Per Click (Free)
Free CPC calculator: enter ad spend and clicks to get your cost per click (CPC) instantly.